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Monday, September 27, 2021

Nigeria: Report – Skit Economic system Will Enhance Diversification Agenda

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The federal government and personal sector gamers have been suggested to fund and help the skit economic system in view of its potential for financial diversification and poverty alleviation.

In response to a brand new research by Abuja-based opinion analysis think-tank, Africa Polling Institute (API), lending help to skit comedians will additional showcase the nation’s large skills and improve digital content material inventive within the total curiosity of the economic system.

The report titled: “Skit Economic system: An Evaluation of Digital Content material Creators in Nigeria”, nonetheless, lamented extreme taxes on social media platforms and decried the proposed regulation of the social media.

It additional recognized poor funding and lack of finance, excessive value of manufacturing, lack of fundamental tools, poor electrical energy provide as key considerations and bottlenecks hindering the expansion and growth of the comedy skit sector within the nation.

Talking on the launch of the report in Abuja, Govt Director Africa Polling Institute (API), Prof. Bell Ihua, described the research as extraordinarily necessary given its tutorial relevance as there isn’t a single scholarly literature on the topic within the nation.

H stated: “The research subsequently, represents a novel try by the institute to know a seemingly under-researched house, which is contributing considerably to the financial development of the nation and psychological wellbeing of residents.”

Nonetheless, operators within the lamented the shortage of economic help from the federal government, excessive value of manufacturing, poor electrical energy, and extreme taxes on social media platforms main points stifling the expansion of the comedy skit sector.

The research additional recognized the likes of Broda Shaggi, Mark Angel Comedy, Mr. Marcaroni, Taaooma, Lasisi Elenu, MC On line casino, Nedu Mallam Musa, Woli Agba, Omo Ibadan, and Bosho as the highest 10 skit comedians and digital content material creators within the nation.

Ihua stated: “It’s attention-grabbing to notice that cumulatively these high 5 skit comedians have a fan base of over 53 million followers on varied social media platforms.

“In the identical vein, this discovering validates the platforms by way of which 67 per cent of Nigerians principally watch comedy skits: fb (50 per cent), instagram (34 per cent), youtube (18 let cent), whatsapp (15 per cent) and twitter (10 per cent) amongst others.”

In response to him, the research discovered that 65 per cent of Nigerians take into account comedy skits humorous and entertaining, 20 per cent discover them fairly informative and 14 per cent use skits as an elixir to relaxation and chill out.